"Big Apple?"
by John at 3/25/2005 11:27:00 AM
Will apples go the way of Big Beef, Big Potato, and Big Chicken?
"McDonald's, which launched the Apple Dippers last year, now buys more apples than any other restaurant chain in the United States. And if the product, not to mention a forthcoming McDonald's apple salad, takes off, it has the potential to transform an entire agricultural industry. The chain's influence could alter forever the method and scale of production, the varieties of apple produced and the rights of the thousands of workers who pick them, and not necessarily for the better." (salon.com)
"McDonald's, which launched the Apple Dippers last year, now buys more apples than any other restaurant chain in the United States. And if the product, not to mention a forthcoming McDonald's apple salad, takes off, it has the potential to transform an entire agricultural industry. The chain's influence could alter forever the method and scale of production, the varieties of apple produced and the rights of the thousands of workers who pick them, and not necessarily for the better." (salon.com)